50 posts in 50 days

Originally posted as threads on twitter. Reformatted below for easier reading 👇.

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Today is launch day. Heres what to expect next, thank you’s, stats, and how you can support (even from afar)! (50/50)

Sam O'Brien 12/2/21 Sam O'Brien 12/2/21

Today is launch day. Heres what to expect next, thank you’s, stats, and how you can support (even from afar)! (50/50)

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10 things I've learned part 2 (49/50)

Sam O'Brien 12/1/21 Sam O'Brien 12/1/21

10 things I've learned part 2 (49/50)

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10 things I've learned part 1 (48/50)

Sam O'Brien 11/30/21 Sam O'Brien 11/30/21

10 things I've learned part 1 (48/50)

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Sam O'Brien 11/29/21 Sam O'Brien 11/29/21

The pros and cons of piloting a new brand on a food truck (47/50)

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We did a soft-launch, in-person event before we go live to the public... heres how it went (46/50)

Sam O'Brien 11/28/21 Sam O'Brien 11/28/21

We did a soft-launch, in-person event before we go live to the public... heres how it went (46/50)

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Sam O'Brien 11/27/21 Sam O'Brien 11/27/21

Playbook of design components needed to launch a brand in 2021 (45/50)

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We did 3 test-run deliveries last Friday, here's how it went (44/50)

Sam O'Brien 11/26/21 Sam O'Brien 11/26/21

We did 3 test-run deliveries last Friday, here's how it went (44/50)

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Happy Thanksgiving! (43/50)

Sam O'Brien 11/25/21 Sam O'Brien 11/25/21

Happy Thanksgiving! (43/50)

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The entire packaging process/setup we've created (42/50)

Sam O'Brien 11/24/21 Sam O'Brien 11/24/21

The entire packaging process/setup we've created (42/50)

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My playbook to traditional media marketing (41/50)

Sam O'Brien 11/23/21 Sam O'Brien 11/23/21

My playbook to traditional media marketing (41/50)

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My playbook to Instagram and Tik Tok (40/50)

Sam O'Brien 11/22/21 Sam O'Brien 11/22/21

My playbook to Instagram and Tik Tok (40/50)

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Market research on a competitor, and why we think we've built a better business (39/50)

Sam O'Brien 11/21/21 Sam O'Brien 11/21/21

Market research on a competitor, and why we think we've built a better business (39/50)

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Menu Deep Dive: Sides, Sauces, and Drinks (38/50)

Sam O'Brien 11/20/21 Sam O'Brien 11/20/21

Menu Deep Dive: Sides, Sauces, and Drinks (38/50)

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Menu Deep Dive: Mains (37/50)

Sam O'Brien 11/19/21 Sam O'Brien 11/19/21

Menu Deep Dive: Mains (37/50)

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30 things you can do to make the delivery/takeout experience BETTER (36/50)

Sam O'Brien 11/18/21 Sam O'Brien 11/18/21

30 things you can do to make the delivery/takeout experience BETTER (36/50)

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Marketing Mini-series part 3: How I plan to convert customers ordering from 3rd party channels to our own website (35/50)

Sam O'Brien 11/17/21 Sam O'Brien 11/17/21

Marketing Mini-series part 3: How I plan to convert customers ordering from 3rd party channels to our own website (35/50)

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Marketing mini-series part 2: How I plan to extend lifetime value of EXISTING customers (34/50)

Sam O'Brien 11/16/21 Sam O'Brien 11/16/21

Marketing mini-series part 2: How I plan to extend lifetime value of EXISTING customers (34/50)

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Marketing mini-series part 1: How I plan to acquire customers (33/50)

Sam O'Brien 11/15/21 Sam O'Brien 11/15/21

Marketing mini-series part 1: How I plan to acquire customers (33/50)

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We're 18 days from launching, and here are 5 things I haven't figured out yet that I will need to solve soon + how I'm thinking about them (32/50)

Sam O'Brien 11/14/21 Sam O'Brien 11/14/21

We're 18 days from launching, and here are 5 things I haven't figured out yet that I will need to solve soon + how I'm thinking about them (32/50)

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An overview of the virtual kitchen tech stack, and the tech providers we are choosing for our pop-up (31/50)

Sam O'Brien 11/13/21 Sam O'Brien 11/13/21

An overview of the virtual kitchen tech stack, and the tech providers we are choosing for our pop-up (31/50)

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